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Richard Kirschenbaum is a seasoned entrepreneur and noted author, CEO of NSG/SWAT, a leading boutique branding agency. He lectured at the Harvard Business School, is included in the Crain's New York business list of successful businessmen "40 under Forty" and in the Advertising Hall of Fame.
About the book
The young Jewish woman Josiah Herzenstein had to change her name to Josephine and flee from her native Poland to Melbourne, Australia. From nothing, she started a small cosmetics business, later turning it into a real beauty empire. Canadian immigrant Constance Gardiner pioneered marketing strategies in the cosmetics world and hired a black woman, CeCe Lopez, to her store, who would go down in history as the creator of the hair straightener. Each step of Constance and Josephine gradually brings them closer to each other. But it is not about partnership. Against the background of the creation of new lines of cosmetics and marketing innovations, McCarthyism, turbulent changes in the big world and secret cultures of forbidden clubs, compliments and envy, these two women will compete for the title of queen of cosmetics. And they know very well that victory, like beauty, requires sacrifices.
Reviews
A bright portrait of glamorous, luxurious women competing for the crown of the queen of cosmetics.
Kirkus
This story is like a tasty and desirable treat! Fates of female pioneers of the cosmetic industry in all their glory. I can't wait to get started on the screen adaptation of this novel.
About the book
The young Jewish woman Josiah Herzenstein had to change her name to Josephine and flee from her native Poland to Melbourne, Australia. From nothing, she started a small cosmetics business, later turning it into a real beauty empire. Canadian immigrant Constance Gardiner pioneered marketing strategies in the cosmetics world and hired a black woman, CeCe Lopez, to her store, who would go down in history as the creator of the hair straightener. Each step of Constance and Josephine gradually brings them closer to each other. But it is not about partnership. Against the background of the creation of new lines of cosmetics and marketing innovations, McCarthyism, turbulent changes in the big world and secret cultures of forbidden clubs, compliments and envy, these two women will compete for the title of queen of cosmetics. And they know very well that victory, like beauty, requires sacrifices.
Reviews
A bright portrait of glamorous, luxurious women competing for the crown of the queen of cosmetics.
Kirkus
This story is like a tasty and desirable treat! Fates of female pioneers of the cosmetic industry in all their glory. I can't wait to get started on the screen adaptation of this novel.
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